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山 航B:2015年半年度报告摘要(英文版)2015-08-21  

						Shandong Airlines Co., Ltd.                                                                 Summary of Semi-Annual Report 2015




                              SHANDONG AIRLINES CO., LTD.
                          Summary of Semi-Annual Report 2015
1. Important Notice

The summary of semi-annual report is excerpted from the full text of the semi-annual report. For the details, investors should
carefully read the full text of the semi-annual report published on Juchao Information website (www.cninfo.com.cn) and Shenzhen
Stock Exchange Website etc., appointed by CSRC.
Company Profile

Short form of the stock                 SHANHANG B                   Stock code                       200152

Listing stock exchange                  Shenzhen Stock Exchange

         Contact person and ways                  Secretary of the Board                        Rep. of securities affairs

Name                                    Dong Qiantang                                Fan Peng

Tel.                                    0531-85698229                               0531-85698678

Fax.                                    0531-85698767 ext.8679                      0531-85698767 ext.8679

E-mail                                  dongqt@shandongair.com.cn                    fanp@shandongair.com.cn


2. Main accounting data and Changes of shareholders

(1)Main accounting data

Whether it has retroactive adjustment or re-statement on previous accounting data for accounting policy changed and accounting
error correction or not
□Yes √ No

                                                                                                        Increase/decrease over same
                                                  Current Period           Same period of last year
                                                                                                               period of last year

Operating revenue (RMB)                                 5,713,724,522.71           5,564,290,182.81                             2.69%

Net profit attributable to shareholders of
                                                         216,806,873.69                46,730,122.59                          363.96%
the listed company(RMB)

Net profit attributable to shareholders of
the    listed   company   after    deducting             181,539,241.57               -17,803,680.48                       -1,119.67%
non-recurring gains and losses(RMB)

Net cash flow arising from operating
                                                         781,582,655.71              677,852,376.10                            15.30%
activities(RMB)




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Shandong Airlines Co., Ltd.                                                              Summary of Semi-Annual Report 2015



Basic earnings per share (RMB/Share)                            0.54                          0.12                      350.00%

Diluted earnings per share (RMB/Share)                          0.54                          0.12                      350.00%

Weighted average ROE (%)                                      7.32%                         1.71%      5.61 percentage points up

                                                                                                     Increase/decrease over same
                                            End of current Period      End of period of last year
                                                                                                       period-end of last year

Total assets (RMB)                                11,983,373,086.05            12,118,867,620.51                         -1.12%

Net assets attributable to shareholder of
                                                   3,038,358,570.12             2,878,120,380.35                          5.57%
listed company (RMB)




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Shandong Airlines Co., Ltd.                                                                     Summary of Semi-Annual Report 2015



(2) Particulars about the common stock held by the top shareholders

                                                                                                                              In Share

Total shareholders with common stock held at
                                                                                                                              13,692
period-end

                                               Top ten shareholding of common stock

                                             Proportion of   Amount of                                     Shares pledge or frozen
                                                                            Amount of non-tradable
      Shareholders               Nature
                                              shares held    shares held          stocks held            State of share   Amount

                             State-owned
Shandong Aviation Group                            42.00% 168,004,000                    168,004,000
                             corporate

                             State-owned
Air China Limited                                  22.80%     91,200,000                  91,200,000
                             corporate

CHINA INT'L CAPITAL
                             Overseas
CORP HONG KONG                                      1.46%      5,855,500                             0
                             corporate
SECURITIES LTD

GUOTAI JUNAN
                             Overseas
SECURITIES(HONGKO                                   0.69%      2,754,487                             0
                             corporate
NG) LIMITED

WANXIANG
INTERNATIONAL                Overseas
                                                    0.55%      2,180,000                             0
INVESTMENT                   corporate
CORPORATION

                             Domestic
Chen Jingjian                                       0.37%      1,494,800                             0
                             nature person

CREDIT SUISSE AG             Overseas
                                                    0.35%      1,394,450                             0
HONG KONG BRANCH corporate

                             Domestic
Xie Qingjun                                         0.33%      1,337,287                             0
                             nature person

                             Domestic
Ye Qufa                                             0.28%       1,111,650                            0
                             nature person

CREDIT SUISSE (HONG Overseas
                                                    0.26%      1,021,262                             0
KONG) LIMITED                corporate
                                             1. Shandong Aviation Group is the first largest shareholder of the Company, who holds
                                             the shares of the Company on behalf of the State with unlisted shares;

Explanation on related relationship or       2. Air China Limited is the second largest shareholder of the Company, who holds the
concerted action among the                   shares of the Company on behalf of the State with unlisted shares;
abovementioned shareholders
                                             3. Among the above top ten shareholders, Air China Limited is the first largest
                                             shareholder of the SDA, and there exists no associated relationship between SDA and
                                             Air China and the other shareholders, and they don’t belong to the consistent actionist



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Shandong Airlines Co., Ltd.                                                                 Summary of Semi-Annual Report 2015


                                            regulated by the Management Regulation of Information Disclosure on Change of
                                            Shareholding for Listed Companies with the other shareholders.


(3) Particulars about the shares held by the top ten preferred shareholders
There in no particular about the shares held by the preferred shareholder in Period.

(4)Changes of controlling shareholders or actual controller

Changes of controlling shareholders had no change in reporting period.
Changes of actual controller in reporting period had no change in reporting period.




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Shandong Airlines Co., Ltd.                                                     Summary of Semi-Annual Report 2015




3. Discussion and analysis of management

From the beginning of the year, under the twelfth five year plan and our annual strategy target, we promoted
safety management system construction, improved operation guarantee efficiency, built quality service brand,
maintained sound and stable development and obtained relatively satisfying operating and management results.


(I)Maintain solid safety management basis to keep steady safety situation
During the first half year, our major transportation operations guaranteed safety flight with 147,600 hours and
74,300 flights in total, representing increase of 10.55% and 4.55% respectively. There was no transportation
aviation accident symptom and other non-safe incident occurred due to our reasons and external engagement
reasons. The Company was rated with 10.27 in terms of safety quality evaluation, remarking stable safety
situation. The Company further strengthened safety management by laws and safety management responsibility
was further accounted for. It further intensified construction of safety system, standardized qualification
management system, continued to perfect closed-loop management mechanism and commenced pilot
management in respect of safety performance. In addition, the Company actively promoted application of new
civil aviation technology. Through focus on governance on key aspects and rectification of unlawful issues, the
Company was able to further emphasize safety working awareness.


(II)Strengthen system management and steady improvement in guaranteed operation capability
The average flight punctuation rate for the first half year was 70.54%, representing an increase of 10.73
percentage points, ranking the first among the major airlines. Through perfecting management mechanism over
flights, the Company was enabled to keep good punctuation rate. Leveraging on performance evaluation, the
Company focused on source management based on flight schedule factors and focused on external risk control
based on passengers, united check and other factors. The subjective reasons affecting flight punctuation rate for
the first half year decreased by 71.50%, and external reasons affecting the same decreased by 68.95%. Since the
Company strengthened construction of guaranteed capability in transportation control, it continued to benefit from
direction decision efficiency. Technology injection was made based on actual needs. Steady progress was
recorded in respect of information construction of transportation control system. It successfully completed works
relating to airline-switch in the new airport at Penglai, Yantai.


(III)Multiple measures taken to expand revenue sources and save costs which enabled the Company to
outperform its benefit target
During the first half year, the Company completed total delivery turnover of 1.041 billion tons kilometers,
representing an increase of 9.85%; delivered 7.984 million passengers in total, representing an increase of 7.30%;
recorded transportation volume concerning cargo freights of 69,600 tons, representing a decrease of 0.51%. It
realized major operating income of RMB 5.634 billion, representing an increase of 2.42%; realized net profit of
RMB 217 million, representing an increase of 363.96%. Through optimized operating organization and
transportation capacity allocation, production resources were effectively utilized. New transportation capacity was



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Shandong Airlines Co., Ltd.                                                                    Summary of Semi-Annual Report 2015


positively absorbed, which consolidated our airline network’s competition. Besides, it continued to consolidate
advantages in terms of bases, in particular, the basic transportation capacity in Qingdao and Xiamen increased by
3 and 4 flights respectively on a year-on-year basis. New overnight bases were increased in Urumqi and Guiyang.
The Company received obvious effect by promoting refined marketing management, while profitability declined
accordingly. The Company increased resources in platform construction and product development, and
maintained competitive in e-business. Cost control was emphasized in general, bringing in satisfying cost control.
Cost awareness was strongly advocated, and benefit management was established by reference to production
organization, marketing achievement, cost control and policy utilization. Responsibility for cost control was
determined via quantization of indexes.


(IV)Carry out customer-oriented policy in general and continue to improve service quality
For the first half year, our overall score for CSS reached 93.78, with a year-on-year increase of 2.48 scores and
representing 2.78 scores higher than our initial target set at the beginning of the year. The effective customer
complaint rate was 0.21 pieces per 10,000 passengers, with a year-on-year decrease of 0.03 pieces per 10,000
passengers. The abnormal rate for package delivery was 0.000643 which was lower than our target set at the
beginning of the year. The Company was selected as “the best airlines providing civil aviation service” in 2014. In
2015, the brand value of Shandong Airlines substantially increased by RMB4.943 billion to RMB23.215 billion as
compared to last year, ranking No. 105 among “the top 500 brands with best value in China”.



4. Matters relevant to financial report


(1) Particulars about the changes in aspect of accounting policy, estimates and calculation method
compared with the financial report of last year
There is no particular about the changes in aspect of accounting policy, estimates or calculation method in Period.



(2) Particulars about retroactive restatement on major correction for accounting errors in reporting period
There is no particular about retroactive restatement on major correction for accounting errors in reporting period


(3) Particulars about the change of consolidation range compared with the financial report of last year


Consolidation range has no changed in the Period



(4)Explanation from the Board and Supervisory Committee for “Qualified Opinion” from the CPA of this
year’s
□Applicable   √ Not applicable




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