2020 Social Responsibility Report of APPOTRONICS Appotronics Corporation Limited 2020 Social Responsibility Report Content 06 01 Economic Issues.........................................................................................................................................................................24 About this Report.......................................................................................................................................................................04 1. Performance pressure amid the epidemic.............................................................................................................................................24 2. Intellectual property ...............................................................................................................................................................................28 02 Message about Responsibility...................................................................................................................................06 1. Appotronics’s concept of responsibility...........................................................................................................................................06 07 2. User foremost and technology for good .............................................................................................................................................06 Environment Issues ...............................................................................................................................................................30 1. Concept of sustainable development .................................................................................................................................................30 3. Green, low-carbon, and healthy development...................................................................................................................................07 2. Energy-saving and environmentally friendly products.....................................................................................................................30 4. Embrace regulation to achieve transparent governance..................................................................................................................07 3. Energy consumption and key environment indicators in 2020........................................................................................................33 5. Put people first by the management mechanism.............................................................................................................................08 6. Scientific prevention and control measures against COVID-19.......................................................................................................08 03 08 Social Issues....................................................................................................................................................................................34 Company Profile........................................................................................................................................................................10 1. Healthcare for employees in prevention of COVID-19.......................................................................................................................34 1. Appotronics - inventor of the ALPD laser display technology.........................................................................................................10 2. Take the lead in resume production to facilitate economy recovery..............................................................................................34 2. What is the ALPD technology................................................................................................................................................................11 3. Donate materials to empower scientific epidemic prevention and controlling............................................................................35 3. Route of ALPD laser display..................................................................................................................................................................12 4. Care eyes with laser display to protect the vision of teenagers.......................................................................................................36 4. Core values ...............................................................................................................................................................................................13 5. Innovate application scenarios for laser display to care about the mental health of children...................................................36 6. Establish a system to support social welfare as normal activities....................................................................................................37 04 7. Be awarded as the “Most Socially Responsible Listed Company”..............................................................................................37 Stakeholder Analysis............................................................................................................................................................14 1. Stakeholder analysis...............................................................................................................................................................................14 2. Substantive issues ..................................................................................................................................................................................16 09 3. Social responsibility management process system..........................................................................................................................17 Corporate Governance........................................................................................................................................................38 1. Corporate governance structure...........................................................................................................................................................38 2. General meeting, board of directors, and board of supervisors......................................................................................................39 05 3. Internal control.........................................................................................................................................................................................41 Social Responsibility Management......................................................................................................................18 1. Employee benefits ..................................................................................................................................................................................18 2. Customer benefits...................................................................................................................................................................................21 10 3. Investor relationship....................................................................................................................................................................................22 Sustainable Development Plan.................................................................................................................................44 4. Government relationship.......................................................................................................................................................................23 1. Fulfill corporate environment responsibility to contribute to carbon neutrality..........................................................................44 2. Take lead in healthy development by making innovation................................................................................................................45 3. Pursue a better Appotronics..................................................................................................................................................................46 Appotronics Corporation Limited 2020 Social Responsibility Report About this Report 01 Part I About this Report Coverage In principle, this Report covers Appotronics and its subsidiaries un- less specifically noted otherwise. For the convenience of expression, “Appotronics”, “the Company”, and “we” in this Report refer to “Appotronics Corporation Limited”. Time range January 1 to December 31, 2020. To enhance the comparability and completeness, this Report traces back to past years or extends to 2021 in certain parts. Date of release April 23, 2021 Principle of disclosure When selecting the content for this Report, we followed the principles of materiality and completeness in the guidelines of the Global Re- This 2020 Social Responsibility Report of Appotronics Cor- porting Initiative (GRI) (G4) to present statements in economic, social, poration Limited (hereinafter referred to as“Appotronics” and environment aspects, with a focus on Appotronics’s sustainable stock code: 688007.SH) is the second social responsibility development responsibilities in products, environment, employees, report of the Company since its listing. business partners, and government authorities. Indicators in this Re- port cover all entities of the Company that may have material effects On the principles of being objective, standard, transpar- on its financial and operating policies, which coverage is same as the ent, and comprehensive, this Report, released together annual report. with the annual report, disclosed the practices and perfor- mance of Appotronics in operation, environment, society, Data collection and other responsibility fields in 2020. In this Report, the data and information related to financial indicators comes from the audited annual report of Appotronics, while the data and information related to non-financial indicators comes from the daily management statistics of relevant departments of the Company. In case of any discrepancy between the disclosed financial data and the data in the annual report, the latter shall prevail. Appotronics guar- antees that this Report is free from any false disclosure, misleading statements, or material omissions. For any questions, you can reach Appotronics by its social responsibility email at: csr@appotronics.cn. Reference standards This Report was prepared with reference to the G4 Sustainability Re- porting Guidelines of the Global Reporting Initiative (GRI) and the Guidelines on Corporate Social Responsibility Reporting for Chinese Enterprises (CASS-CSR 4.0). 4 5 Appotronics Corporation Limited 2020 Social Responsibility Report Message about Responsibility 02 Part II Message about Responsibility 3. Green, low-carbon, and healthy development In essence, as a green industry featuring lower energy consumption, less pollution, and higher energy efficiency, the technology industry matches with the pursuit of ecology and 1. Appotronics’ concept of responsibility environment protection in the post-industrial civilization. Technology enterprises can em- ploy their strong innovative capabilities to make use of cutting-edge technologies to trans- form the mode of energy utilization and reform the industrial chain and system, hence The year 2020 is a year for Appotronics to take our initiative in addressing the crisis and reducing carbon emission during industrial production. challenge - the spread of COVID-19 throughout the world caused in-depth impact on the world, and the complicated international conditions also brought more uncertainties. As Appotronics insists on the idea of sustainable development to actively promote energy we were moving forward under pressure, Appotronics actively fulfilled its responsibilities saving and environment protection. In 2020, we were in conformity with standards in all as a corporate social citizen by optimizing the corporate governance, continuously making key environment indicators - reduced the average water consumption per device by 35.2% disruptive innovations, implementing green and low-carbon development, and actively and average electricity consumption by 22.5% year on year, and increased the productivity performing its environment responsibilities and social responsibilities. by 31% and reduced the working hours by 15% while greatly reducing the energy and re- source consumption. Appotronics considers social responsibilities as proper obligations of a corporate citizen to guarantee the sustainable development of the enterprise. The compliance with laws, 4. Embrace regulation to achieve transparent gover- regulations, and social rules, the provision of technically advanced products for society, the win-win development with customers, and the creation of returns to shareholders are important embodiment of the value of the Company; to promote technical advancement, nance to focus on the protection of intellectual property rights, and to care about the benefits and development of employees are inevitable responsibilities of the Company; and social wel- Healthy development also means that we are willing to operate as a transparent and healthy fare activities, like the support provided in response to COVID-19, reflect our wish for mak- public company - to embrace regulation, make sufficient information disclosure, accept su- ing contribution to society and promote the stability and prosperity of society. pervision from market participants in an honest and open manner, and improve the level of corporate governance. 2. User foremost and technology for good We have defined specific duties and responsibilities for the general meeting, board of direc- tors, board of supervisors, and independent directors, and established the Strategy Commit- tee, Nomination Committee, Compensation and Performance Assessment Committee, and Appotronics believes that, by making unremitting efforts in technical innovations, we will Audit Committee under the board of directors. The Audit Department, a permanent body create value for the society, provide better services to the public, and effectively fulfill the under the Audit Committee, carries out internal business audit and supervision in an inde- social responsibilities as a corporate citizen. With our persistence on value creation, tech- pendent and objective manner under the leadership of the Audit Committee, and keeps in nology innovation, and long-term development, we will continuously make disruptive routine communication with the Audit Committee to promptly report audit and regulatory technology innovations in the chosen track to create a better life for people with scientific information to the board of directors and ensure the effective operation of internal control innovation. In 2020, we released the smart video and audio operating system Feng OS, of the Company. the new laser household cinema D30, the world’s first 100-inch flexible Fresnel anti-light screen, Fengmi laser TV 4K Cinema pro, laser micro projector vogue pro, S series large ven- In 2020, we disclosed 4 true, accurate, and complete regular reports, promptly disclosed ue projectors, and many other new products, enabling us to take the lead in the technology 147 interim announcements on the resolutions of the general meeting and use of offering development of the industry, provide high-level support for large venues, create fascinating proceeds, and performed the information disclosure obligations in accordance with law to immersive light and video spaces, and provide consumers with interactive entertainment promptly notify investors of significant operating updates of the Company and progress of experience with portable large screens to enrich application scenarios. major matters, hence protecting the legitimate rights of investors. 6 7 Appotronics Corporation Limited 2020 Social Responsibility Report Message about Responsibility 5. Put people first by the management mecha- nism We uphold the core values of “respect customers, guided by performance, live up to After the occurrence of the epidemic, we immediately offered our support to the front line one’s words, criticism and self-criticism”, and are committed to the mission of “new by providing large laser display screens to Shenzhen Disease Control Center to facilitate light, new life” to “become the pioneer in the display industry through disruptive tech- visualization of medical data. Furthermore, we donated customized laser smart projectors nical innovations and differential mode covering the entire value chain”. We held video equipped with keyboards and mouse for interaction to medical teams went to Wuhan, competition of corporate culture, elected the corporate cultural ambassador, organized all and supported in online education to help children of those went to Wuhan take “online employees to learn and understand the corporate culture, promoted the implementation lessons” in a safe way, solving the concerns of the medical staff so that they may focus on of corporate documents, and upheld the corporate culture as guidelines for daily activities, fighting COVID-19 without worrying about their home. hence driving internal innovation and reform by culture to motivate and employees at all levels to make innovations. Meanwhile, we formulated incentive programs corresponding to the operating conditions, objective achievement, and business characteristics, and provided a large platform for employees to make full play of their talents and achieve personal growth by improving the internal and external training mechanism, providing diversified promotion routs, and continuously expanding the scope of employee benefits, hence allowing all “Appotronics people” to benefit from the development of the Company. 6. Scientific prevention and control measures against COVID-19 At the beginning of COVID-19, we made quick judgement to establish the “Epidemic-fight- ing Panel” to implement preventive measures such as environment sterilization, issuance of facial masks, etc. With the prevention measures implemented immediately, none of our employees was verified or suspected of being infected. We implemented comprehensive control and prevention measures on an ongoing basis as normal activities, so as to provide employees with prevention instructions, materials, and mental care to safeguard the health and lives of all employees. Appotronics duly resumed production on February 10 as one of the first high-tech enterprises resuming production in Shenzhen, hence setting an exempla- ry role in resuming production and promoting economy recovery with safety guaranteed. 8 9 Appotronics Corporation Limited 2020 Social Responsibility Report Company Profile 03 Part III Company Profile 1. Appotronics - inventor of the ALPD laser dis- 2. What is the ALPD technology play technology Appotronics is a global laser display technology enterprise holding globally leading innovative technologies and core patents and capa- ble of developing and manufacturing core devices. Our products are widely used in cinema, TV, business education, entertainment, large The brightest artificial light source with the purest colors on venue, presentation, government, and other display fields. the world by now Released the world’s first commercial laser light source tech- Laser display is considered as the next generation display nology in 2007 (registered trademark ALPD) technology following LCD and OLED One of the first enterprises listed on the SSE STAR Market - the The ALPD technology combines the industry basis of semi- first in Guangdong Province and in the laser display industry conductor laser lighting with China’s advantages in rare on the A-shares market earth resources Included in the first batch of stocks for the “STAR 50” After four upgrades, the ALPD technology has repeatedly broken and created brightness and performance records in the industry to achieve the brightest semiconductor laser Leader in the laser display industry with technology industri- light source developed and manufactured independently by alization achieved throughout the world Appotronics 10 11 Appotronics Corporation Limited 2020 Social Responsibility Report Company Profile 3. Route of ALPD laser display 4. Core values 2020 Released the world’s first 100-inch ALFA flexible Fresnel anti-light screen Vision Got listed on the SSE STAR Market in the first batch To become the pioneer in the display industry through - the first in Guangdong Province and in the laser display industry on the A-shares market, stock 2019 disruptive technical innovations and differential mode code: 688007.SH covering the entire value chain Created the brand “CINIONIC” in Hong Kong in cooperation with CFGC, Barco, and CITIC, commit- ted to providing “global high-end cinema solu- 2018 tions” Mission Won the first prize in “Science and Technology Award” granted by China Society of Motion Pic- 2017 New Light, New Life ture and Television Engineers Persist on the track of light, focus on the display indus- try, and make use of technology innovation 2016 Released the world’s first 700 ANSI lumens high-brightness laser smart mini projector to create value for users with better visual experience Established the first ALPD laser cinema in China Film International Cinema in the Happy Mall, Shen- 2014 zhen Core values Released the world’s first 100-inch TV, which won the highest award at Consumer Electronics Show 2013 Respect customers (CES) 2013 - Product of the Future Guided by performance Live up to our words 2007 Invented the disruptive ALPD laser display tech- nology Criticism and self-criticism Established in 2006, committed to developing next generation semiconductor light sources with higher brightness, better performance, and longer 2006 service life 12 13 Appotronics Corporation Limited 2020 Social Responsibility Report Stakeholder Analysis 04 Part IV Stakeholder analysis Stakeholder analysis is intended to analyze all individuals (and organizations) interested in the Stakeholder Related social responsibility matters Company to advise the Company of impacts on major stakeholders in the formulation of strate- gies. Complying with laws, regulations, Appotronics identified the following stakeholders by sending questionnaires to customers of our and industry specifications products, management questionnaire and interview, and interview with investors, relevant gov- Paying taxes in accordance with ernment authorities, and the media: Government authorities, as defenders of market law Government order, are regulators to determine whether the Protecting and promoting em- 1. Stakeholder analysis authorities Company’s products have conformed to market ployment disciplines Promoting the development of advanced technology Stakeholder Related social responsibility matters Focusing on intellectual property protection Investors recognize the investment value and de- Protecting and promoting the in- velopment prospect of the Company, and promote terests of investors Investors the Company to give back to society as a corporate Risk management citizen Right to know The Company’s sustainable development is More energy-saving and environ- inseparable from taking priority to ecological en- mental-friendly products vironment. During the operation, the Company Environmental-friendly produc- As our customers are mainly product users, it’s Environment adheres to the principle that an enterprise, besides tion process the Company’s mission to bring advanced prod- Provide advanced products and assuming primary responsibility for environmental Energy saving and emission re- Product cus- ucts to customers. Meanwhile, the Company and solutions protection, should also actively participate in envi- duction in terms of office environ- tomers and its partners have established a community with Provide efficient and high-quality ronmental protection ment partners shared interests, growing together and sharing services success, as to strive to maintain the healthy devel- opment of the industry Donating materials to empower Safeguarding basic rights and in- The Company has paid great attention to the com- epidemic prevention and con- As a science and technology innovation compa- terests of employees munity as a harmony and stability relationship with trolling ny, the Company believes that it is important for Giving employees competitive re- Community the community and society can affect the market Taking the lead in resume produc- Employees the Company to protect the rights, interests, and munerations, welfare and benefits and society environment and the sustainable development of tion to facilitate economy recovery welfare of employees since talents are its valuable Providing employees with large an enterprise Participating in major events, such wealth and resources room for development and pro- as the Winter Olympics motion in career 14 15 Appotronics Corporation Limited 2020 Social Responsibility Report Stakeholder Analysis 2. Substantive issues 3. Social responsibility management process sys- Considering the core competitiveness, product attributes, product value chain structure, tem industry characteristics, and other factors of the Company, as well ass the material matters The social responsibility management process system consists of several mutually intercon- identified in the interview feedback information of core stakeholders, the Company believes nected, mutually independent, and mutually supplementary social responsibility indicators. that Appotronics’s substantive issues of implementing its social responsibility include: It is mainly intended to provide a whole set of comprehensive and systematic tools and stan- dards to promote the social responsibility management of the Company, enhance commu- nication with stakeholders, and assess the performance in corporate social responsibility. The Chairman of Appotronics, as the highest responsible person of the social responsibility management system, leads the orderly and healthy development of social responsibility tasks from a strategic perspective. Appotronics believes that it is of great importance to identify the stakeholders of produc- tion and operation, pay attention to the communication with stakeholders, integrate the demands of stakeholders to the overall strategy of production and operation, and guarantee Win together with Investors’rights customers the legitimate rights and reasonable requirements of stakeholders during its fulfillment of and interests corporate social responsibility. To achieve good results in fulfilling its corporate social re- sponsibility, Appotronics should focus on substantive social responsibility issues identified by all stakeholders. The Company is looking forward to working with all walks of life, and persists in the original intention of creating a better world for people. Employee rights, inter- ests, and devel- Appotronics opment substantive issues in social responsibility Sustainable devel- opment concept Company’s con- of the Company tribution to technological progress Intellectual property protection 16 17 Appotronics Corporation Limited 2020 Social Responsibility Report Stakeholder Analysis 05 1.2 Compensation and benefits of employees Part V Based on the development objective and talent policy of Appotronics, we regulate the remuner- Social Responsibility Man- ation management on the basic idea of “matching the market environment, reflecting the value of talents, and achieving incentive effects”. We combine guaranteed benefits with incentives in agement balanced consideration of internal fairness and market competitiveness to achieve “consistency between responsibilities and rights, consistency between capabilities and value, and consistency between performance and benefits” in the allotment of employee remunerations. With reference to the operating conditions, objective achievement, and business characteristics of the Company, we have formulated a corresponding incentive plan focusing on performance 1. Employee benefits to inspire teams and individuals with outstanding performance, containing profit sharing bonus, patent rewards, major innovation rewards, sales commissions, sales rewards, ranking rewards (outstanding employee, quarterly/annual honor awards), and talent spotter rewards. 1.1 Employee structure At the end of 2020, we have a total of 1,100 employees at the average age of 32, includ- 1.3 Career development of employees ing 456 employees below 30, representing 44% of the total employees. The ratio of We classified all positions into 5 position groups according to the position contribution, nature male to female employees is 7:3. Male employees are slightly more than female em- of work, and the professional knowledge and skills required - management group, technology ployees, which is in line with the characteristics of the technology industry. group, professional group, marketing group, and operation group, set separate career develop- ment channels for different position groups, and formulated the Provisions on Employee Promo- tion Management to provide effective guidelines for the development of employees. 44% 7:3 Meanwhile, we make every effort for resource building, helping talents to achieve rapid devel- opment on the Appotronics platform. After the efforts for years, we have gradually established a sound talent training system: the “Star Light Program” for the development of college gradu- ates, the “Sharp Light Program” for the development of grassroots managers, and the “Polar of the employees are below 30 Ratio of male to Light Program” for the development of middle managers. The continuous talent input and with the average age of 32 female employees intensive culture inheritance in the training at both the primary and middle level effectively sup- port the stable development of the Company. The Company has 369 R&D persons, accounting for 32% of the total number of employ- ees. 32% R&D persons hold a master or doctor degree, while nearly 90% R&D persons hold a bachelor’s or higher degree. The core R&D team is led by the internationally Senior Offi- leading talent in the laser display field, and attracted R&D staff graduated from well- Polar Light cer Training known domestic and foreign universities covering optical, electronics, materials, phys- Star Light Sharp Light Program Program Growth and ics, mechanical designing, fine manufacturing, etc. Program As a training program development for middle managers, it programs for senior As a training program As a training program is intended to empower officers for grassroots for college graduates, trainees with multiple- managers, it is it is intended to help business and multiple- intended to help 32% 32% 90% them rapidly join team management promote business the Company as a knowledge and skills backbones and qualified employee. through advanced technology backbones This is the source of to management management training, talent building and posts as a qualified hence serving as a link foundation of the grassroots manager. between the senior ratio of R&D staff in total ratio of masters ratio of employees holding a talent hierarchy. level and grassroots. employees and doctors bachelor’s or higher degree 18 19 Appotronics Corporation Limited 2020 Social Responsibility Report Stakeholder Analysis 1.4 Diversified training mechanisms 1.5.3 Annual physical examination for all employees We comprehensively implement the three-level training management system - training programs We cooperate with physical examination institutions to provide all employees with health at the Company level, universal capability training at the central level, and field-specific capa- physical examination. In 2020, the physical examination was postponed under the impact bility training at the department level. The layered and multiple-perspective trainings provide of COVID-19. With the achievement in epidemic prevention throughout China, the physical a learning and exchange platform for employees, hence cultivating all-round talents required examination of all employees is planned between the middle of December to the middle of by our business and achieving win-win results of corporate development and personal devel- March 2021. All employees who have joined the Company for three months are qualified for opment. In 2020, we organized 608 training sessions for a total of 16,500 training hours, which this benefit. effectively meet the demands for employee personal capability development and organization 1.5.4 Free dinner capability improvement, which received the employee satisfaction of 9 out of 10 scores. We provide free dinners for all employees. Employees may claim for a dinner ticket after 6:30 in the evening to take the free dinner at the designated dining hall with the ticket. 2. Customer benefits 2.1 Implement strict quality control to ensure quality output We are committed to providing the customers with high-quality products through strict quality control. Our production base has passed ISO9001 quality management system certification. The contracts executed by us with the customers generally contain quality assurance clauses, pursuant to which we have the obligation to repair the products sold by us that are found to have quality problems during the warranty period (which is 1-3 years generally) free of charge. 2.2. Continuously optimize services to improve customer experi- ence Our service team implements the service idea of “customer foremost” and abides by the national standard Evaluation System for After-sales Service of Commodity and our internal 1.5 Other employee benefits after-sales service management requirements to carryout internal inspection and manage- ment review, constantly optimize the service procedure, enhance monitoring and manage- 1.5.1 Elect employee representatives to participate in the governance of the Company ment, and continuously improve the service system. We safeguard the legitimate rights and The trade union started the registration of representative candidates for the “Second interests of the suppliers, customers and consumers through the measures stated above. Meeting of Employee Representatives” on April 29, 2020 and carried out the election on May 7, 2020 to elect 100 employee representatives and 27 representative candidates. During 2.3. Innovate the service mode to support customers in reducing the term of three years, employee representatives exercise democratic management rights costs and improving efficiency and participate in the review of policies and rules involving employee interests. All regular For the cinema projector market, we took the lead in releasing “Laser as a Service” for employees are qualified for the election. cinema laser light sources in the industry. The cinemas just need to pay rents according to 1.5.2 Safeguarding the travel safety at night the length of use, without needing to purchase light sources, which will help the cinemas We have enabled the Didi corporate version so that all employees may call for cars free of not only effectively reduce equipment purchase costs, labor costs and maintenance costs, charge by using the Didi corporate version; this solves the safety concerns of employees but also improve their market competitiveness through the high luminance, wide color after overtime work at night. To ensure equal benefits for employees driving to work, the gamut, high contrast and good picture quality and other technical advantages provided by Company negotiated with the property management company to provide employees leav- the laser light source of Appotronics. ing at night with the benefit of free parking for the day. 20 21 Appotronics Corporation Limited 2020 Social Responsibility Report Stakeholder Analysis 3. Investor relationship We held performance briefings via video or telephone for the annual report, semiannual re- port, and third quarter report to build the bridge for communication between the manage- ment of the Company and the capital market. 3.1 Embrace regulations and make compliant disclosure to re- spond to concerns of shareholders We communicated with and answered the queries of 190+ investors via the investor hotline. We received 30+ queries in SSE E-Interaction, and replied to all the queries. Meanwhile, in The Board Secretary of the Company is responsible for external information disclosure. consideration of the video dissemination, we opened a WeChat video account to deliver The Company has designated Shanghai Securities News, China Securities Journal, Securi- performance interpretation, business progress, management interview, and other updates ties Times, and Securities Daily as the newspaper and website for information disclosure. of the Company to investors more vividly. During the reporting period, we have always duly performed our obligation of information disclosure in accordance with the Rules Governing the Listing of Stocks on the Sci-tech Innovation Board of the Shanghai Stock Exchange, the Guidelines on the Application of 3.3 Improve the profit distribution policy and enhance the mecha- Self-Regulation Rules for Companies Listed on the STAR Market No. 1 - Regulated Operation nism of returns to investors and other applicable laws and regulations, and our Information Disclosure Policy, to ensure The Company reviews the shareholder returns plan at least once every three years, makes that all shareholders and other stakeholders have equal access to the information of the appropriate and necessary amendments to its profit distribution policy and decides on the Company. In 2020, we disclosed 4 true, accurate, and complete regular reports; promptly shareholder returns plan for the giving period according to the opinions of the shareholders disclosed 147 interim announcements on the resolutions of the general meeting and use (in particular, holders of public shares), the independent directors and supervisors, subject of offering proceeds, and voluntarily disclosed the English version of our regular reports, to the applicable laws, rules, regulations and normative documents. announcement on the recovery of the cinema business, and social responsibility report. We performed the information disclosure obligations in accordance with law to promptly notify 4. Government relationship investors of significant operating updates of the Company and progress of major matters, hence protecting the legitimate rights of investors. 4.1 Good faith in operation 3.2 Innovate channels for communicating with investors to deliver We insist on good faith in our operation. During the reporting period, neither the Company the investment value of the company from multiple perspectives nor any director, supervisor, or senior officer was subject to investigation by a competent In 2020, we made 30+ roadshows in the form of strategy meetings with securities compa- authority, enforcement by a judicial or disciplinary authority, or transferred to judicial au- nies, on-site reception at the Company, teleconferences, online Q&A, etc., and communicat- thority or investigated for criminal liabilities. ed with 110+ buyer and seller institutions in over 240 person-times. 4.2 Actively perform the duties as a corporate citizen 30+ 4.2.1 Compliant operation and tax payment We abide by the relevant national laws and regulations, operate in compliance with require- 30+ roadshows ments, obey the management of the local government, accept the supervision of local regu- latory authorities, and strictly fulfill our obligations as a taxpayer. 4.2.2 Continuously promote employment 110+ 240 We strictly abide by relevant provisions of the Labor Law and the Labor Contract Law, at- tach importance to the protection of employee rights and interests, follow the principles of equality, voluntariness, and coordination to provide employees with equal employment person-times communicated with 110+ buyer and for a total of 240 opportunities in accordance with law, so as to establish a regulated and orderly, mutually seller institutions person-times beneficial, harmonious and stable relationship to make our contributions for the national objective of “stable employment”. 22 23 Appotronics Corporation Limited 2020 Social Responsibility Report Economic Issues 06 Part VI Economic Issues 1. Performance pressure amid the epidemic On a quarterly basis, our operating income was RMB 710 million in Q4, up by 13.25% year on year; the net profit attributable to the Parent Company was RMB 69.7096 million, up by 11.85% year on year, and the net profit attributable to the Parent Company after deduction of non-recurring profit or loss was RMB 52.1120 million, up by 18.27% year on year. This re- 1.1 Positive trend despite the performance pressure vealed accelerated recovery of the quarterly performance. In 2020, our operating income was RMB 1.949 billion, leading to the net profit attributable to the Parent Company of RMB 114 million; the total assets of the Company at the end of the reporting period was RMB 3.226 billion, up by 4.09% from the beginning of the reporting period; and the equity attributable to owners of the Parent Company was RMB 2.092 billion, up by 5.93% from the beginning of the reporting period. 24 25 Appotronics Corporation Limited 2020 Social Responsibility Report Economic Issues 1.2 Continuously increasing R&D expenses laser TV 4K Cinema pro, laser micro projector vogue pro, S series large venue projectors, and many other new products, en- abling us to take the lead in the technology development of the industry. In 2020, we invested a total of RMB 204 million in R&D, representing 10.49% of the operating income achieved in 2020 and the continuous increase in R&D expenses. R&D investments in 2020 RMB 204,443,369.10 RMB 1,948,884,176.83 of total operating income R&D ratio 10.49% The world’s first 100-inch flexible Fresnel anti-light screen FengOS smart video and audio operating system ALPD technology architecture has been upgraded to the fourth generation. The perfor- mance of each generation of architecture platform has been improved in an all-round way as compared to the previous generation, thereby enabling us to maintain the technical and performance advantages in the industry. We have a group of high-quality R&D personnel, in- cluding a lot of doctors graduated from famous domestic and foreign universities. Our R&D team has taken the lead in the research of laser display technology in the industry. 1.3 “Constant” technical innovation The ALPD technology, as the mainstream technology in the laser display industry, has Fengmi 4K Cinema Pro Laser TV 4K Max promising prospect for continuous development. This is the first time for China to take the lead in display technology. With the laser optical engine as the core, upstream and down- stream industrial chains are connected to create a new technology innovation layout in the industry, hence promoting technology advancement and development in the display in- dustry. The increasing R&D investments guarantee a high technical barrier for the Company to continuously lead the industry. In consideration of long-term development and meeting the new demands for information display, the Company established the AR Business Divi- sion for AR layout to explore more hardcore drive technologies, and achieved preliminary development of ALPD5.0 and ALPD6.0 technologies for next-generation technology around performance promotion and independent development of an image display chip. 1.4 Frequent release of new products In 2020, we released the smart video and audio operating system Feng OS, the new laser household cinema D30, the world’s first 100-inch flexible Fresnel anti-light screen, Fengmi New laser household cinema D30 Fengmi Vogue Pro 26 27 Appotronics Corporation Limited 2020 Social Responsibility Report Economic Issues 2. Intellectual property er hand, we realized product innovation through constant technical upgrade, which result in new patents in an attempt to maintain the high profit margin of core devices, support the sustainable development of intensive and high-amount investment in R&D innovation, and 2.1 Appotronics’ understanding of intellectual property rights drive the development of the entire industry by our leading core devices. Innovation is the first driver for development, while intellectual property rights are intended to protect innovation. As a globally leading laser display technology enterprise with inno- 2.4 Promote the development of the industry vative technologies, core patents, and capability of developing and manufacturing core devices, Appotronics has always persisted on the strategic development idea of “technolo- Based on technology innovation and intellectual property rights, Appotronics is commit- gy-oriented corporate development” since its establishment in 2006, and practiced the un- ted to applying its core patented technologies to various scenarios and taking the lead in derstanding of “innovation is the first driver for development, while intellectual property achieving industrialization of laser display technologies. From the laser projection halls at rights are intended to protect innovation” by focusing on R&D innovation and protection cinemas to laser household cinemas, from business education laser projectors for class- of intellectual property rights. rooms and meeting rooms to large venue laser projectors, the technical innovation achieve- ments of our advanced laser display technology are benefiting all the public. 2.2 Establishment of the intellectual property team Based on technology innovation and intellectual property rights, Appotronics is open for Appotronics has always attached great attention to R&D and intellectual property rights. It cooperation with partners, and focuses on dual-drivers of “core devices + core patents” in has established the Intellectual Property Rights and Legal Department to support the R&D exploration of the operation mode of intellectual property rights. system. The department is responsible for patent application, protection of intellectual property rights, and tracking of technology development trends, so as to transform the R&D 2.5 Take lead in the industry achievements of the Company into an intellectual property barrier and protect the intellec- As of December 31, 2020, Appotronics has over 2,000 patents granted and filed around the tual property rights of the Company from infringement. world, ranking the first in the field of phosphor laser display; its patent for the core funda- mental architecture has been directly cited over 600 times by globally well-known enterprises. 2.3 Main measures for the protection of intellectual property rights 2.3.1 Establish and improve the system of intellectual property rules We have established measures intended for intellectual property rights, including the Mea- sures of Patent Management, Measures for the Assessment of Patent Applications, Measures of Trademark Management, etc., to guarantee scientific management, reasonable alloca- tion of duties, and smooth implementation for the intellectual property department. 2.3.2 Implement global patent layout Through the global patent layout, we proactively safeguarded our rights in patents and ex- plored patent-based ecology operation modes to seek and realize our patent value. On one hand, we protected our investment in R&D by safeguarding our rights in patents; on the oth- 28 29 Appotronics Corporation Limited 2020 Social Responsibility Report Environment Issues 07 At all stages, including product designing, material procurement, and manufacturing process, we fully implemented the idea of green and environment protection to enhance control over hazardous substances, and continuously implemented the IEC QC080000 haz- ardous material control system, so as to achieve international standards in all-round green Part VII Environment Issues designing, green procurement, and green manufacturing. 1. Concept of sustainable development To promote energy saving, improve energy utilization, reduce operating costs while improv- ing economic efficiency, and create green products and services for society under the man- agement ideas of energy saving, environment protection, green, and low carbon. We active- ly responded to relevant laws and regulations and the call for energy saving and emission reduction by formulating the Energy and Resources Control Procedure, Environment and Substance Control Procedure, and Waste Disposal Control Procedure, and implementing energy-saving and emission-reducing measures at various production stages to reduce our energy consumption and improve the value per unit of energy consumption. 2. Energy-saving and environmentally friendly products During production, Appotronics constantly makes improvement for “energy saving and emission reduction”. We have independently developed and implemented the waste water 2.1 Environmental-friendly production process recovery and reuse system, implemented the project for central air-conditioning system, air We continuously implemented the ISO 14001 environment management system and imple- compressors, and UV purifier systems, project for product ageing and energy consumption mented strict environment protection requirements for all production stages and the over- reduction, and project for energy saving on production equipment to minimize the con- all supply chain with a focus on environment protection. In 2020, our environment manage- sumption of energy and impact on the environment. ment system passed the certification by China Quality Certification Center consecutively. 2.2 Constantly optimize main production processes With great attention paid to the improvement of efficiency for the supply chain, we have optimized all production processes, including investing in the smart line consisting of auto- matic equipment with a larger scale, which lead to an increase by 31% in production while a decrease by 15% in production hours in 2020. Item 2019 2020 % Growth Production volume 115,400 sets 150,800 sets 31% Production hours 799,000 hours 678,000 hours -15% About 158,000 hours were saved in 2020 on the production lines under equivalent produc- tion volumes compared with 2019 30 31 Appotronics Corporation Limited 2020 Social Responsibility Report Environment Issues 2.3 The new supply chain base is officially put into operation 3. Energy consumption and key environment indicators in 2020 The Changzhou factory was officially put into operation in 2020. This will greatly support the development of the Company in all business fields, especially in the production of whole laser cinema projectors (such as C5 laser cinema projectors) and In 2020, we reduced the average water consumption per device by 35.2% and average electricity consumption by 22.5% the production capacity of household products (such as flexible screen products released in 2020). The production efficien- year on year. cy and capacity will be greatly improved. Energy and resources use/consumption in 2020 Average Average water Volume Water consumption Electricity consumption electricity consumption (0,000 sets) (ton) (kWh) consumption (ton/set) (kWh/set) Year 2019 2020 2019 2020 2019 2020 2019 2020 2019 2020 Quantity 11.50 15.08 22368.0 19012.0 4045752.0 4111249.0 0.19 0.13 35.18 27.26 Decrease in average water consumption Improve efficiency, reduce working hours, optimize the 35.2% per device in 2020 cleaning process, and recycle waste water Improve efficiency, reduce working hours, optimize the ageing Decrease in average electricity 22.5% process, and reduce ageing energy consumption of products; consumption per device in 2020 optimize and air-conditioning and energy saving system Key environment indicators in 2020 No. Item Objective Actual Achievement Complaint on environment pro- 1 0 0 Achieved tection by external parties Reduce the average electricity 2 Over 20% 22.5% Achieved consumption per device Reduce the average water con- 3 Over 20% 35.2% Achieved sumption per device 4 Total volume of hazardous waste Less than 2 tons 1.005 tons Achieved Certification of the environment 5 100% 100% Achieved protection system 32 33 Appotronics Corporation Limited 2020 Social Responsibility Report Social Issues 08 3. Donate materials to empower scientific epidemic prevention and controlling Part VIII After the occurrence of the epidemic, we immediately offered our support to the front line Social Issues by providing large laser display screens to Shenzhen Disease Control Center to facilitate visualization of medical data, hence offering our help in releasing epidemic information, patient diagnosis, and tracking of suspected patients and traces in real time, and in video 1. Healthcare for employees in prevention of conferences with governments at various levels and medical institutions. COVID-19 The year 2020 witnessed the break of the epidemic. At the beginning of COVID-19, we made quick judgement to establish the “Epidemic-fighting Panel” to implement preventive measures such as environment sterilization, issuance of facial masks, etc. We implemented comprehensive control and prevention measures on an ongoing basis as normal activities, so as to provide employees with prevention instructions, materials, and mental care to safeguard the health and lives of all employees. None of our employees were verified or suspected of being infected in 2020. 2. Take the lead in resume production to facilitate economy recovery Meanwhile, we donated customized laser smart projectors equipped with keyboards and With a series of prevention measures and preparation made, Appotronics duly resumed mouse for interaction to medical teams went to Wuhan. Such mobile, portable, high-defi- production on February 10 as one of the first high-tech enterprises resuming production in nition, and high-brightness smart mini projectors adopt the principle of reflection display, Shenzhen, hence setting an exemplary role in resuming production and promoting econo- hence generating no direct lights to eyes and no blue lights to avoid visual fatigue after my recovery with safety guaranteed. On March 3, 2020, European Pressphoto Agency (EPA) viewing for a long period of time. During the period of preventing and controlling the epi- took a picture of Appotronics’s cinema product shop, depicting our employees inspecting demic, smart mini projectors may be used as auxiliary devices for online education to help products carefully with text description. After being forwarded by Wall Street Journal, the children of those went to Wuhan take “online lessons” in a safe way, solving the concerns Guardian, Bajapress, Shutters Stock, The Top 10 News, and other authoritative media, this of the medical staff so that they may focus on fighting COVID-19 without worrying about picture was widely disseminated in the western world as the “Chinese power” amid the their home. epidemic. 34 35 Appotronics Corporation Limited 2020 Social Responsibility Report Social Issues 4. Care eyes with laser display to protect the vision of teenagers 6. Establish a system to support social welfare as normal activities At the beginning of 2020, student learning never stopped despite the shut down of schools. Parents were worried about the The Company made plans for public welfare and key fields of support with reference to its strategic objectives and the ac- eyes of children since children had to take lessons using display screens. The People’s Daily, Health Times, and many oph- tual demands for social development. We make the plan and budget for social welfare activities every year, which activities thalmology professions and education experts advocated high-definition projector for taking online lessons, and recom- will be implemented and organized by the trade union and the Human Resources Department, respectively. Based on its mended, in order, projectors, liquid crystal TVs, and LED displays. Fengmi, a subsidiary of Appotronics, intensified efforts on development direction and strategic priorities, the Company has specified the direction for offering support of social wel- smart mini projector products to release Fengmi projector Smart pro, Vogue pro, and other products. Such products have fare to support industry development, environment protection, education grants, charity donation, and employee care. the features of reflection light and diffuse reflection for eyes, hence protecting teenagers from blue light damages from mo- bile phones, tablet computers, liquid crystal display screens, helping children take lessons effectively while caring for eyes. 7. Be awarded as the “Most Socially Responsible Listed Company” Care for eyes with laser Diffuse reflection of natural light Care for eyes Effective vision protection In November 2020, National Business Daily released the 10th ranking of Chinese listed companies covering companies listed on Chinese mainland, Hong Kong, and US stock markets. Appotronics distinguished itself as the “Most Socially Responsible Listed Interactive tablet Appotronics laser projection Company” on the ranking of Chinese listed companies. Moreover, at the Second So- cial Responsibility Forum of Shenzhen Enterprises & Award Ceremony sponsored by 5. Innovate application scenarios for laser display to care about the Nanfang Daily, Appotronics was granted the “Award of Social Responsibility”. mental health of children In 2020, Appotronics cooperated with Shenzhen Children’s Hospital to build a creative anesthesia induction room with la- ser display technologies. The integrated solution created a virtual 3D dynamic space for children to achieve the natural and immersive effects, hence realizing “no physical pain” and “no mental hurt” in children anesthesia. Children may be ac- companied by their parents through a “underwater world” before entering the operating room and go into sleep step by step. Such drugless anesthesia induction effectively relieves the anxiety of children to protect their mental health. 36 37 Appotronics Corporation Limited 2020 Social Responsibility Report Corporate Governance 09 Part IX Corporate Governance 1. Corporate governance structure 2. General meeting, board of directors, and board The Company strictly abided by laws and regulations, including the Company Law and the of supervisors Securities Law, and requirements of the Code of Corporate Governance for Listed Compa- In 2020, the Company strictly abided by the requirements of the Company Law, the Securi- nies to continuously improve corporate governance and improve measures for the general ties Law, and the Code of Corporate Governance for Listed Companies to improve the legal meeting, Board of Directors, and Board of Supervisors. A legal person governance structure person governance structure, regulates its operation activities, actively implement internal featuring specific allocation of duties and obligations, effective check, scientific decision control, set up and improve internal control measures, and enhance information disclosure, making, and coordinated implementation among the authority body, the decision-making so as to safeguard the interests of the Company and all shareholders. The general meeting, body, the supervision body, and operation and management staff. Board of Directors, Board of Supervisors, board committees, and management all diligently fulfilled their duties in accordance with laws and regulations to promote the secure, stable, healthy, and continuous development of the Company. The actual operation of the Com- pany was in compliance with the requirements on the governance of listed companies re- leased by China Securities Regulatory Commission (CSRC). In 2020, the Company convened 4 general meetings, 8 meetings of the Board of Directors, 6 meetings of the Board of Supervisors, and 10 meetings of board committees covering the matters on investment in and financing for subsidiaries, related-party transactions, profit distribution, management of offering proceeds, and regular reporting. 2.1 About shareholders and the general meeting The general meetings were convened and held in compliance with relevant rules in the Ar- ticles of Association, Procedural Rules of General Meetings, and Implementation Measures for Online Voting at General Meetings. In 2020, the Company convened 4 general meetings, including 1 annual general meeting and 3 extraordinary general meetings, all of which were voted by combining on-site voting and online voting. The procedures for convening, hold- ing, and decision making at the general meetings were in compliance with the provisions of relevant laws and regulations, including the Company Law, and the Articles of Association. This guaranteed equal voting rights for all shareholders of the Company, especially small- and medium-sized shareholders, to fully exercise their voting rights. At the 4 general meet- ings, all proposals raised were reviewed and passed. The procedures for convening and 38 39 Appotronics Corporation Limited 2020 Social Responsibility Report Corporate Governance holding the general meetings were in compliance with regulations and witnessed by law- 3. Internal control yers on site, who have issued legal opinions to certify the legality and validity of the resolu- tions at such general meetings. The Board of Directors promptly disclosed announcements With internal control, Appotronics intends to reasonably ensure the legality and compliance on the resolutions at relevant general meetings. in its operation and management, safety of assets, truthfulness and completeness of finan- cial reports and relevant information, to improve operating efficiency and effects, and pro- 2.2 Directors and the Board of Directors mote the implementation of its development strategy. To achieve the objectives of internal The Company strictly abided by the provisions of the Company Law and the Articles of As- control, Appotronics designed and implemented an internal control system based on its or- sociation in the election of 7 directors for the Board of Directors. Meanwhile, in accordance ganizational structure and operation mode. The system, being designed based on the COSO with relevant provisions, the Company has three independent directors, including one fi- model, covers the control environment, risk assessment, control activities, information and nancial professional, one economic management professional, and one legal professional. communication, and monitoring, and covers the internal control system for financial reports The Board of Directors has the Audit Committee, the Compensation and Performance As- to ensure the truthfulness, completeness, and accuracy of financial reports. sessment Committee, the Strategy Committee, and the Nomination Committee. The num- ber of members for the Board of Directors and board committees are in compliance with the requirements in relevant laws and regulations, and are sufficient to make scientific deci- sions on the production, operation, and major matters of the Company. All directors abided by the Rules of Procedure of the Board of Directors and other rules to diligent attend board meetings and general meetings, actively participated in the director and supervisor train- ings held by CSRC Shanghai Office, familiarized themselves with relevant laws and regula- tions to learn about their rights, obligations, and responsibilities as a director. In 2020, the Company held 8 board meetings, including 6 teleconferences and 2 meetings combining teleconference and on-site attendance. All directors attended the meetings diligently with no absence, and fully played their roles to provide professional and constructive sugges- tions and comments on major decisions of the Company, and carefully instructed the work of the management to safeguard the legitimate rights and interests of the Company and all shareholders. 2.3 Supervisors and the Board of Supervisors The Board of Supervisors of the Company consists of three supervisors, including one em- ployee supervisor. The number of members and composition of the Board of Supervisors are in compliance with the requirements in relevant laws and regulations. The Board of Supervisors strictly abided by the Articles of Association and the Rules of Procedure of the Board of Supervisors in convening and holding meetings of the Board of Supervisors. In 2020, the Company held 6 meetings of the Board of Supervisors. All supervisors diligently fulfilled their duties in a manner responsible to shareholders, performed legality and com- pliance check on the performance of directors, managers, and other senior officers and on financial matters of the Company, hence fully safeguarding the legitimate rights and inter- ests of the Company and shareholders in a manner responsible to the general meetings. 40 41 Appotronics Corporation Limited 2020 Social Responsibility Report Corporate Governance 3.1 Control environment sessed and identified the internal control risks of the Company, and led the fixation of re- sponsibilities and close-loop improvement in respect of the problems with internal control, The Company strictly abided by the Company Law, the Securities Law, and other laws, to give support to the building of business and honest environment in the Company, pro- regulations, and normative documents to establish a regulated organization structure. We vide guidance to business management in respect of risk control, improve their capability to have defined specific duties and responsibilities for the general meeting, board of directors, proactively identify and manage business risks, and promote effective growth of the Com- board of supervisors, and independent directors, and established the Strategy Committee, pany. Nomination Committee, Compensation and Performance Assessment Committee, and Audit Committee under the board of directors. The Audit Department, a permanent body 3.5 Anti-corruption by system under the Audit Committee, carries out internal business audit and supervision in an inde- pendent and objective manner under the leadership of the Audit Committee, and keeps in The Company has released the Anti-fraud Measures and Measures for Preventing Conflict routine communication with the Audit Committee to promptly report audit and regulatory of Interest, and entered into Partner Integrity Agreements with partners to establish an in- information to the board of directors and ensure the effective operation of internal control tegrity environment both inside and outside the Company. The internal report channel, in- of the Company. vestigation mechanism, anti-corruption mechanism, and accountability mechanism further support the implementation of internal monitoring activities. 3.2 Risk assessment The Board of Directors of the Company has a Strategy Committee responsible for making risk assessment and control on overall operating risks, strategic development risks, and risks in major investments. With the coordination from various departments, the committee collects and studies information about external risk factors, including the economic condi- tion, industry policy, market competition, and supply of resources, and internal risk factors, including the financial conditions, capital availability, assets management, and operation management, and identifies and assesses the risks by applying both qualitative and quanti- tative methods to provide a basis for the management to respond to such risks. 3.3 Information and communication The Company is committed to establishing a management system for information security by formulating a series of information security guidelines, policies, and measures to safe- guard the security of information assets of the Company. This system is intended to im- prove the decision making and operation by the management by employing information- ization means, optimizing information process, and integrating the information system. The Company attaches attention to communication and dialogue with stakeholders to listen to the comments, concerns, and suggestions of stakeholders on the sustainable development of the Company, and employs a transparent communication mechanism and unified infor- mationization platform to properly incorporate the suggestions and requirements of stake- holders into the formulation and implementation of the Company’s policies, strategies, and plans, hence establishing a healthy, friendly, mutually beneficial, cooperative, and win- win relationship with stakeholders. 3.4 Internal monitoring Under the leadership of the Audit Committee, the Audit Department has objectively as- 42 43 Appotronics Corporation Limited 2020 Social Responsibility Report Sustainable Development Plan 10 Appotronics will continuously take active measures to save energy and reduce energy con- sumption in strict compliance with laws and regulations related to energy; provide sufficient information and necessary resources to implement full-functional, whole-process, all-round and whole-life energy management, optimize energy designing, implement requirements Part X Sustainable Development Plan on energy saving, so as to ensure the orderly electricity consumption and economic opera- tion of equipment and constantly improve energy efficiency. We will implement production in an environmental friendly manner with scientific management and innovative designing to make Appotronics into an “energy-saving and environmental friendly” high-technolo- gy enterprise, hence making our contribution to the national objective of “carbon neutrali- ty” with our practices. 2. Take lead in healthy development by making Given the unprecedented changes in the previous hundred years of the world, China has innovation entered a new era with a new role to play in the global system of climate management. The Chinese government attached great importance to climate change, persistently and actively Appotronics will actively fulfil its social responsibilities to implement the idea of sustainable implemented the national strategy in response to climate change, hence becoming a par- development and scientific development, fully care about the mutual benefits of all stake- ticipant, contributor, and leader in building the global ecology civilization. holders, including employees, creditors, customers, consumers, and the community, while At the 75th session of the United Nations General Assembly in 2020, China committed to the working for the economic interests of the Company and all shareholders, so as to promote world to reach the carbon emission peak by 2030, and achieve carbon neutrality by 2060. In the the sustainable development of society and economy. report on the work of the government submitted to the National People’s Congress and the Chinese People’s Political Consultative Conference held in 2021, it was proposed to carry out 2.1 Innovate application scenarios for laser display to create solid tasks to reach the objective of carbon emission peak and carbon neutrality. a better life As a corporate citizen, Appotronics has taken active measures in contribution to low-carbon society, and cooperated with customers and partners to implement sustainable measures At present, our ALPD technology has certain demonstration effect in the field of laser dis- along the entire industry chain and the whole service of our products and solutions, hence play, and its application covers professional market and mass market, and high-end market creating value for all stakeholders by balancing the demands for society, environment, and and low-end market. Our multiple product series can satisfy the demands of various scenar- economy, empowering low-carbon society, protecting natural resources, and promoting ios. In addition, we have adopted the differential development strategy and upgraded ALPD the development of society. The specific measures planned include: technology from multiple angles to satisfy the demands of different market segments and applications. In the future, we will continuously release disruptive innovation and more new products to expand the application scenarios for laser display, hence truly achieving“better 1. Fulfill corporate environment responsibility to technology, better life”. contribute to carbon neutrality 2.2 Enhance the building of marketing system and improve On one hand, as a green industry featuring lower energy consumption, less pollution, and profitability higher energy efficiency in essence, the technology industry matches with the pursuit of The Company will, based on the current marketing system, give full play to the advantages ecology and environment protection in the post-industrial civilization. On the other hand, of the multi-level and all-round marketing mode combining online sales with off-line sales, technology enterprises can employ their strong innovative capabilities to make use of cut- agent mode with direct sale mode, and sales on the domestic market with exploitation of ting-edge technologies to transform the mode of energy utilization and reform the industri- overseas market, to expand the market layout, and continuously optimize the sales service al chain and system, hence reducing carbon emission during industrial production. system and enhance brand influence relying on the advantages of technologies and prod- 44 45 Appotronics Corporation Limited 2020 Social Responsibility Report Sustainable Development Plan ucts, to realize synchronous and sound development of the base and quality of customers. In addition, the Company will actively cultivate and develop overseas market, promote its laser display products with proprietary IP in the world based on its leading technologies and outstanding products, and giving full play to the synergy effect with its strategic part- ners, to realize the continuous growth of sales and improvement of profitability. 2.3 Enhance internal controls and team building of talents to promote healthy development The Company has established relatively sound internal controls and management system, and will continue to improve its management and operation level, revise and improve in- ternal controls, control management and operating risks, and ensure the continuous and effective implementation of internal controls. In addition, the Company will enhance the building of IT system and budget management, control costs and expenses meticulously, improve the use efficiency of funds, and realize reduction of costs and improvement of efficiency. The Company will also continuously improve the compensation and incentive mechanisms, recruit outstanding talents, motivate the employees to the maximum ex- tent, and give full play to the employees’ creative power and maximize their potentials. Through such measures, the Company will improve its management and operational effi- ciency in an all-round way, and realize long-term, steady and healthy development. 3. Pursue a better Appotronics For the future, either as a public company with stable and good development or a compli- ant corporate citizen, Appotronics is capable of taking more social responsibilities and tak- ing more opportunities to implement valuable ideas. For the future, we persist on providing more growth opportunities for every employee to achieve their personal value; for the fu- ture, Appotronics will take opportunity to create more value for society, and to create a bet- ter future for people with disruptive innovation based on technology and business model. 46 47 Appotronics Corporation Limited 48